The Shift from Transactions to Strategic Partnerships I’ve heard it a thousand times. A company treats its affiliate program like a set-it-and-forget-it tool. And yet, their marketing team wonders why their growth is flat. Usually, that is just a polite way of saying the program is too passive. Also, the brands are too busy chasing […]
You must learn the secrets of organic growth to win today. Therefore, you should learn how to run viral campaigns for free. Truly, you do not need a huge bank account to reach millions of people. Consequently, you can grow your brand by using smart ideas and strong stories. Many people think that going viral […]
You must treat every customer like a unique person today. Therefore, you should learn how to use personalization in marketing. Truly, sending the same message to everyone no longer works well. Consequently, you can grow your sales by giving people exactly what they want. Many people think that being personal is too hard or takes […]